PROJECT

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KTM Motorcycles

ROLE

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Concept Design

Creative Direction

Art Direction

Design

SYNOPSIS

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Walked in the door and was asked to design and direct KTM's first U.S. commercial. With a limited scope, we consumed a lot of late night snacks and coffee. 

OVERVIEW

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This project happened in a surreal and random way! What started as a request key art concepts immediately turned into a TV spot with a rapid turn around. Thanks to overnight roto sessions, we were able to remain light on our feet and delivered on time.