PROJECT
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A&E Breakout Kings
ROLE
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Concept Design
Creative Direction
Branding
Art Direction
Design
SYNOPSIS
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Tasked with creating Key Art concepts for what became the the most watched original drama in A&E's history. The show focused on parallel experiences for each character: prisoners that were momentarily released to hunt other convicts. That split reality was explored visually to capture the mixed emotions and tones to communicate "inside and out".
OVERVIEW
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Each character had two realities, life inside, and moments on the outside, helping to capture those that have escaped. The dual realities in the show had be presented quickly and clearly. These concept frames set the foundation for the overall branding kit of the show.